Home improvement and kitchen design
Victoria Kitchens
Building a marketing engine from zero
BrandingGoogle AdsMeta Ads
Read case studyBrand identity & web designBuilt for small businesses
Branding and web design for small businesses with big plans.
Identity, web design, and development, done properly. Search and AI visibility added when it earns its place, for small and mid-sized businesses in any industry.
Brand identityWeb design & developmentSEO & AI search
Brand identityWeb design & developmentSEO & AI search
5 clients at a time
Brand strategyIdentity designWeb designWeb developmentSEO & AI searchPaid mediaContent & socialBrand-led, built to lastBrand strategyIdentity designWeb designWeb developmentSEO & AI searchPaid mediaContent & socialBrand-led, built to last
[ Selected work ]
Work that outlasts the campaign.
SaaS and software
Acuity Risk Management
A 400% increase in webinar registrations, owned end to end
LinkedIn AdsPaid MediaCopywriting
Read case studyFive services.
Built in the order that compounds.
Brand first, because it decides what the site has to say. Then the site, because it decides what the marketing has to sell. Skip the order and you pay for the same work twice.
01
Brand strategy & identity
Positioning, naming, and a visual identity that holds up across every touchpoint, not just the logo sheet.
PositioningNamingIdentity systemGuidelines
“Cristian has done great work for us. Our growth has come organically rather than just from paid campaigns, and the photography and imagery we are using now are far more polished than anything we had before.”
— Stefan, Owner, Victoria Kitchens
Cuttings
Notes, teardowns and guides from the studio. Taken from real projects, written up so they're useful on yours.
Asked before every project.
If yours isn't here, ask it on the call. I'd rather answer it before you commit than after.
Most small business projects land between a few thousand and the mid five figures, depending on how much of the brand exists already and how many pages the site needs. You get a fixed scope and a fixed fee agreed before anything starts, so the number you approve is the number you pay. If your budget is smaller than the work needs, I will tell you that in the first call rather than quietly cutting corners to fit it.
A brand identity is usually four to six weeks. A website is six to ten, depending on page count and how quickly content comes back. The honest constraint is rarely my end of it: projects slip when copy, photography or sign-off take longer than planned, so I build those checkpoints into the schedule up front.
No. Plenty of clients come with a brand they are happy with and just need the site built properly. The order matters more than the bundle: if the brand is genuinely unresolved, doing the site first means paying to design the same pages twice once the identity lands.
It can, and the groundwork overlaps heavily with ordinary SEO: clean structure, real content that answers the question, and schema that tells an engine what your business actually is. I build that in as standard. What nobody can promise is a specific citation in a specific model, because the systems change month to month and none of them publish a ranking mechanism. What I can do is make sure you are not invisible to them for technical reasons.
I do. There are no account managers and nothing gets passed to a junior or offshored. That is also the limit of the model, which is why the studio takes on five clients at a time rather than as many as will sign.
The site is yours, on your own accounts, with a CMS you can edit and a handover walkthrough so you are not dependent on me to change a headline. If you want ongoing SEO or paid media afterwards, that is a separate conversation, not something you are signed into by default.
Tell me what you're building.
I take on a small number of brand and web projects at a time, marketing engagements too when it's the right fit. Book a call and I'll tell you honestly whether I'm right for it.
Book a call30 min